Opportunites to Creative Industries

Another way in which media convergence can be an opportunity to industries is by getting the viewers involved in the show like recently on ‘deal or no deal’ on channel four when they had the two weeks of live shows to celebrate their six years on being on air they got the viewers involved in the show by getting them to tweet the banker via twitter by using hashtagDONOLIVE and suggesting offers that the banker could offer for the board in the rounds, this went on for the whole two weeks that the show was on live.https://twitter.com/#!/search/%23dealornodeal

by rebecca jarvis

Social Implications of Media Convergence

Social implications of media convergence can be used for different genres of technology from news, sport and entertainment to say a few.  The news corporations are taking full advantage of new technology.  They use internet services, such as Twitter and Facebook, updating regularly for breaking news. This is so consumers can read this wherever they are.

Thomas Bates

Television uses Media Convergence to target audiences

Television has taken advantage of the development of media convergence by using different platforms to promote it the way is presents news. Technology has changed how we consume the news. Watching TV isn’t the only way we find out the latest news. We can find the latest news on the internet by checking the website of the News Company using downloads or going on social network sites which are updated regularly. Smart Phones now have an internet access, so they can check the news out anywhere. With social networking sites developing, we can engage with other members of society on the related subject

Thomas Bates



How Media Convergence helps educate society

Education has taken full advantage of media convergence, by using online content. It could be suggested, that without theses platforms like the Internet, and society wouldn’t know as much as we do now and find it harder to research on a subject.

Television has targeted education by creating TV Documentaries to educate the consumers. It’s not just TV, Radio also does shows to target consumers who want to be educated, this can be for their coursework, an interest in the subject or just to increase their general knowledge about other countries, cultures, politics and wildlife.

 

Thomas Bates

Media Convergence- Law Part 2- Social Networking

Social networking and the news have recently been in legal contact, after allegations of celebrities private lives, many have been going to court, to try and get super-injunctions to prevent the press printing stories, and therefore damaging their careers and reputations.  Rumours being spread on social networking sites, including Twitter, show a media convergence as society is hearing about these social networking issues in papers and on their TV.

Thomas Bates 

Media Convergence- Law

Media Convergence has also created a number of laws and has developed a more legal structure to different industries. These days, legal laws affect the media industry by protecting people’s ideas, such as stories and music. An example could be that if a person owns the rights to a idea, and can produce a legal document to prove the ownership, then they own the rights. No one can copy that idea or produce a similar idea and pass it off as their own, if they do then legal action can be taken.

The copyright laws protect the owner’s ideas from being duplicated, and earn money from them in the future from reruns, a franchise or even movie rights.



Thomas Bates

Opportunites to Creative Industries

The opportunities to industries use media convergence by using different products to let people know about their products such as Facebook and twitter. Also with QRcodes on most adverts and in magazines people can find out information on the go and in an instant by getting redirected to the relevant websites. And with technology constantly changing the industry has to keep up-to-date with it such as APPS and QRCODES, plus they will have to find more ways of getting people aware of their product by advertising on social networking sites and adverts in printed press. With different types of media convergence the opportunities to industries are different now to what they were twenty years ago but even then media convergence was going on.

 

By Rebecca